Short gemstone videos help you compare color, brightness, cut, inclusions, and face-up appearance before registering interest.
Photos are important, but video often reveals things a still image cannot. When a gemstone moves, you can better judge how the color behaves, whether the cut has life, whether the center looks windowed, and whether inclusions catch your eye.
How to use gemstone videos
Use video as part of the decision, not the whole decision. Compare it with the product page, SKU, photos, measurements, carat weight, color, cut, clarity, and treatment information.
If a video makes you interested in a stone, open the product page and register interest with any questions you want answered.
Browse video clips
What to look for
- Color: does the color remain attractive as the stone moves?
- Brightness: does the stone return light, or does it look flat?
- Windowing: does the center look transparent or washed out?
- Inclusions: are any inclusions visible in a way that affects your enjoyment?
- Shape and cut: does the cut suit the kind of jewelry you have in mind?
Before you enquire, read How Register Interest Works and the Natural Gemstone Buying Guide.

